Wednesday, November 27, 2019

A Nurse Practitioner Essay Example

A Nurse Practitioner Essay Example A Nurse Practitioner Paper A Nurse Practitioner Paper A nurse practitioner is a registered nurse with advanced academic and clinical experience, which enables him or her or diagnose and manage most common and many chronic illnesses, either independently or as a part of a health care team. A nurse practitioner provides some care previously offered only by physicians and in most states has the ability to prescribe medications. working in collaboration with a physician, a nurse practitioner provides high-quality, cost-effective, and individualized care for the life span  of patients special needs. Nurse practitioners focus largely on health maintenance, disease prevention, counseling and patient education in a wide variety of settings. With a strong emphasis on primary care nurse practitioners are employed within several specialties, including neonatology, nurse mid-wifery, pediactrics, school health, family and adult health, women’s health, mental health, home care, gereatrics, and acute care. Nurse practitioners are educated through programs that grant either a certificate ora master’s degree. A registered nurse is recommended have extensive clinical experience before applying to a nurse practitioner program. An intensive preceptorship under the direct supervision of a physician or an experienced nurse practitioner, as well as instruction in nursing theory, are key components to most nurse practitioner programs. Nurse Practitioners have held a respectively beneficial partnership with their patients for over thirty years. Excellence in academic education and clinical training will enable Nurse Practitioners to continue to provide quality health care into the next millennium. Continuation of this excellent history of care during a proliferation of NP Education programs will be achieved through the consistent use of established program standards for NP education. Any decline in academic standards weakens the level of care provided by the NP profession and is counterproductive to the goals of the profession, the American College of Nurse Practitioners (ACNP) and the goals of individual NPs. ACNP will continue to provide a leadership role that supports high quality NP education and advocates for quality, cost effective care for all clients, in all settings, and across the nation. ACNP acknowledges its national affiliate members, the National Organization of Nurse Practitioner Faculties (NONPF), the Association of Womens Health, Obstetric and Neonatal Nurses (AWOHNN) and the National Association of Nurse Practitioners in Reproductive Health (NANPRH) for their promulgation of NP educational standards.

Saturday, November 23, 2019

Effect of Environment on Phenotype Essays

Effect of Environment on Phenotype Essays Effect of Environment on Phenotype Paper Effect of Environment on Phenotype Paper To investigate the effect of one environmental factor on the phenotype of pea plants Background Information: Pea seeds are available with identical genetic information for height tall or dwarf peas. These seeds can be used to demonstrate the effect of the environment on the final height of the pea plants. Tall or dwarf peas can be grown in identical conditions where all variables are kept constant apart from one environmental factor. Any differences in the height of the pea plants will be due to the environmental factor and not the genes. Risks Assessment: Potting mixes contain microbes including bacteria/fungi * Inhalation of dust may irritate the nose/throat/lungs * Direct contact may cause skin/eye irritation Safety Procedures: * Avoid contact with eyes or skin * Avoid breathing in dust * Wear protective lab coats/gloves Apparatus: * 2 pot plants * 2 labels * 1 text * watering can * 2 heaps of soil * 6 pea plant seeds * ID ml of water * 2 trays VARIABLES: Independent Variable: Amount of light given to the pea plant Dependent Variable: growth and height of the pea plant Controlled Variable: water, soil, pot size Method: 1. First grab a pair of gloves and put them on 2. Choose any two same size pot plants and place them under the tap 3. Turn on the water so that it is softly flowing begin to mix the compost with the water and make it into a wet soil 4. Grab six seeds off of the teacher to be planted 5. Once done poke your finger into three central positions of the mix and plant the seeds in there( this should be about CM deep) 6. Cover the seeds and label the pot with your name and whether it is the one that goes into the light or the one that goes in the dark 7. Go and place the light one in the outside tray and the dark one in the cupboard tray 8. Water everyday malls approximately however on weekends make sure they are moist enough to last that period 9. Record your results every day and make an average for each type of plant.

Thursday, November 21, 2019

THERAPUTIC HYPOTHERMIA POST CARDIAC ARREST Essay

THERAPUTIC HYPOTHERMIA POST CARDIAC ARREST - Essay Example One of these means is identified to include the use of reflective analysis, whereby after any major task with a patient, the nurse sits back to reflect on the nursing practice that was executed, using a series of methodologies and procedures. In this paper, such clinical judgment in the nursing management of a patient is undertaken. The patient was taken care of after post cardiac arrest during the first 6 hours of his initial admission to the hospital. As part of regular nursing practice, there are several decisions and actions that were taken that were based on academic and clinical reasoning. The reflective paper will therefore give a general profile of the patient, after which there will be a vivid discussion of the care that was rendered. There will then be an appraisal of the care, which shall take the form of a critical analysis of the care before a reflective conclusion is given. This is the case of Mr. B, whose actual name is withheld for ethical reasons to keep the identity of the patient anonymous. Mr. B was admitted to the hospital for the reason of a post cardiac arrest. This means that the patient was going through a moment of cessation of what was to be the normal circulation of blood into his heart (Sonneville et al., 2013). Such instances of cardiac arrest have been attributed to a failure for the heart to effectively contract and expand as part of its regular functionality (Peberdy et al., 2010). It was realised that Mr. B’s instance of cardiac arrest had come about whiles he was undergoing treatment for acute exacerbation of Asthma in one of the medical ward. Some of the specific instances of symptoms that he showed at the time of being reported to the ward were I was in charge included an arrest with a rhythm of pulseless electrical activity (PEA). It would be noted that under very normal situations,

Wednesday, November 20, 2019

Wernher Von Braun Essay Example | Topics and Well Written Essays - 1000 words

Wernher Von Braun - Essay Example Working as an assistant to a German scientist known as Hermann Oberth, Von Braun was fascinated by the experiments they carried out on liquid-fueled rockets. He pursued his ambition and dream and propelled aviation and the world beyond the humble, early stages of rocketry to the planets and the moon. He had a vision to widen mankind’s knowledge by exploring space and opening the terrestrial world to mankind. His efforts and contributions had, and continue to have, great impacts on the aviation industry and the world at large. As the leader of the team that developed Germany’s rocket program, he even drew criticism for contributing to the negativities during the second world war. This essay will address the way his work has affected and contributed to aviation and the world. Von Braun’s achievements make him the most prominent, even if not the first, spaceflight advocate and rocket engineer of the 20th century. To date, his research, dedication and hard work are s till considered the blueprint of peaceful space exploration and moon landings (Neufeld 7). His presence in the aviation industry began with the German army, and his association with the Peenemunde Rocket Center put him in the limelight of the world’s primary rocket program. At the rocket center, Von Braun and his team received more facilities than their predecessors in aviation who had designed aircraft for military purposes. After his successful launch of what was initially called the A-4 missile, the Nazi took special interest in him and started mass production, where he led the team that designed combat rockets for the army (Ward 14). The design of the rocket, later renamed V-2, was created and developed by Von Braun as the technical director of the space center. It featured a missile that carried its own oxidant as well as fuel, a key aspect in modern day aviation technology as it became the immediate model used by present day Russia and the United States in space explora tions (Neufeld 16). The downside of this development, though, was that critics have faulted him for developing weapons of mass destruction that unleashed vengeance on civilian populations (Petersen 21). However, apart from that single angle of criticism, the rest of his contributions affected aviation and the world positively, because he never intended his developments to be used against humans, as he was a staunch Christian as well. The V-2 rocket became Von Braun’s most significant contribution to the development of rocket technology (Nelson 29). It pioneered operational, guided missiles in the world under his direction, setting in motion the development of the present day space travel and ballistic missiles. Through his projects, he influenced his team to great understanding of rocket propulsion, guidance systems and aerodynamics, and his concepts are still in use to date. His work influenced the contemporary space launch vehicle and the missile expertise in the United Sta tes, China, Russia, Britain and France (Nelson 35). To mankind and the world, he contributed towards alleviating the disastrous effects of the bombings of the second world war. He was against the use of his developments to attack humanity. He voiced his opposition against war policies in Germany and led his team of scientists and their families in fleeing to the United States. The significance of the fleeing was that the mass production of the V-2 rockets in Germany could not progress much without his input, effectively cutting down the assault on civilians. This was achieved by surrendering themselves to American forces, where they were granted permission to carry on with their rocket research programs under the watch of the United States government (Petersen 19). The German space

Sunday, November 17, 2019

Ethical dilemma Essay Example for Free

Ethical dilemma Essay Two summers ago, my friend Anne became depressed. Her depression was guided by something solemn, mysterious, and in its own way, terrifying. Fearing that I would catch it too, that contagion of morose misery and unrelenting disturbance. I stood away. Most of her friends also stood away as Anne seemed to lose sight of that which mattered to her before she retreated into the shadows. Previously a girl who exuded such harmony and light, incredibly warm, friendly, and sociable. Anne faced the world with a confident optimism and it seemed that nothing could disturb someone with such strong equanimity and social grace. I, and many others standing aside, observed with sorrow as the person we used to know so well and love so well transformed. Anne, in her blue t-shirt and faded jeans, became a hesitant, anxious, aggressively nervous person who brushed her hair endlessly with her fingers and mumbled out phrases whenever she made a feeble effort to make conversation. While I guessed but never inquired due to my protective cowardice, fate eventually took my hand and it all came to a crisis after one phone call. In late August I was brushing my teeth when I heard my phone ring, and with toothpaste in my mouth, I ran to catch the call. It was Anne. She spoke with agitation and fumbled with the lines she seemed to have crafted hours ago in preparation for this. She finally told me in a tired and tormented way that after her grandmother died of colon cancer she stopped feeling happy. She saw her grandmother wither away and in the end the pain was too much to bear. Though we knew her grandmother was dying we never really talked about it as she never spoke of the event that cascaded through her life and left it forbidding and forsaken. Her life had transformed into something that was engulfed like a swamp with the air of solitude and sadness. What had previously existed, that golden pond kind of metaphor of sweetness and light, was indeed no more. Apparently, she had seen her grandmother heave her last breaths and her eyes close for the last time. The shattering effect of witnessing the destruction of a life once so vigorous and always so precious shook her to the depths of her soul. Her life lost its compass of control and she no longer knew what to believe as her orientation towards life had to contend with the ultimate certainty of death. Her fatalism was hard to believe, the immensity of her worries and her grave doubts was immense as it was impressive. I felt, that, my thoughts were so trivial when compared to her philosophical poignancy and her infinite compassion for someone who was suffering. As her grandmother lay dying, Anne fought her grandmother’s death as well as anyone could. As I knew I could not. Listening to her I felt as if I had been so disgracefully wrong and sought redemption. I wanted to not be so numb to everything that involved anything unpleasant. I wanted to love life in spite of knowledge that it’s a scarce thing and much too brief in the end. Yet, in spite of life’s evanescence, I do one can still acknowledge how finite it is while being able to appreciate the infinity of reflection and most powerfully, the mystery and maintenance of love. Anne laughs again, and I laugh with her. Yet we still both stand silent sometimes and communicate that we understand how life can turn around so quickly and extinguish itself so quickly and sometimes without any warning at all. For that it is a treasure beyond all other treasures, and for that lives have greater ultimate meaning. As for redemption, I’m working on it and every day I benefit from being able to experience that day. To breathe in the air and engage myself in what makes me happy and sad, loving life even when it must end. In the end, I should be the better for it.

Friday, November 15, 2019

Autism Essay -- Health, Diseases

Autism first appeared as an identified disorder of children in the 1930s and has been increasing in incidence ever since, to the point that in 2002, nearly 120,000 children with autism were being served under the Individual with Disabilities Education Act (IDEA)—an increase of 500 percent over the previous decade. In the United States as a whole, it is believed that 1.5 million Americans are living with one form or another of autism (www.healthinschools.org/focus/2005/no2.htm). In his classic paper Kanner (1943) identified three essential features of infantile autism (i.e., social isolation, need for sameness and mutism or non-communicative speech). The Diagnostic and Statistical Manual (DSM IV TR – APA, 2000) summarizes the current view of the basic diagnostic features of autism as â€Å"Qualitative impairment in social interaction and communication and restricted repetitive and stereotyped patterns of behavior, interests and activities† (pp. ). One recent study, conducted by Suhail and Zafar (2008), shown that the prevalence of autism in Lahore, Pakistan, is 6.31%. Results further elaborated that the equally more common characteristics of autism in these children were â€Å"relating to people†, â€Å"emotional responses† and â€Å"visual responses’, followed by â€Å"general impression†, â€Å"imitation†, â€Å"taste†, â€Å"smell† and â€Å"touch response and use† and â€Å"verbal communication†. The least commonly observed area was â€Å"level and consistency of intellectual response†. Autism is quite prevalent in Pakistan but there is a huge gap of research in this field. The statistics about its prevalence is almost non-existent. According to Azeem (2009) the number of people falling in autism spectrum disorders is a minimum of 3,45,600 out of 172,800,048 population of... ... vision and Dailiness. This study is a very good example of developing theory out of the action research. Relevant methodology have been employed in the present research in which action research has been conducted to evaluate the efficacy of multi-pronged interventions with an autistic child and a grounded theory has been developed out of the therapist’s reflections of that whole action research process. In the end, after reviewing the literature available about the use and efficacy of intensive humanistic approach and expressive therapies in working with autism, we can clearly see that this could turn out to be a very good combination of multi-pronged intervention plan with autistic children if implemented at early age. Furthermore, it is a novel but fruitful idea to extract theory out of the reflections reporting the action research process in psychology.

Tuesday, November 12, 2019

Advantages and Disadvantages of Prison Privatization Essay

The need for a well-built, reliable incarceration service and program is truly of great social, state, federal, and national concern. As the sense of maintaining justice, peace, and order amongst the communities and state-areas is of a national issue, it is only natural that the government and other public officiating bodies are tackling such social matters. However, at the event of prison privatization, many discussions have spurred it as a sound and trusty alternative for various difficulties that public incarceration systems have been facing. As any arguable issue is compromised, advantages and disadvantages present themselves. Economic and Monetary Advantage—Real and Perceived There are on-going arguments which discuss the true fiscal advantage of having a privatized prison system, specifically in terms of whether its contribution is significant or not. Those who support the push of such a privatized system argue that a noteworthy percentage of costs can be saved. In fact, â€Å"advocate for privatization maintain that the private sector management and operation of prison can cut costs by as much as 20%† (Carey, 1997 cited in Cheung, 2004, p. 1). Other studies and research have been done to better prove the cost efficiency of such a system. Organization have made efforts to support this particular privatized advantage, finding a direct relation between sending and keeping inmates in a prison system run by the private sector. Michael Hallett and Amy Hanauer (2001, p. ) writes: A 2001 report from Policy Matter Ohio documented a long-standing practice by Ohio prison administrators who manage contracts with private facilities. The practice is known as â€Å"cherry picking† and involves â€Å"sending less expensive inmates to private facilities, artificially inflating reported cost savings† (cited in Raher, 2002, p. 4). Moreover, the use of a labor base belonging to private sector presents cost-saving advantages as it maintains a sense of control over employee compensation and benefits. Though figures have been given, those who oppose such privatization rebut with delivering disputes that this is more of a misleading notion than fact. Greg Jaffe and Rick Brooks (1998) explain: In a 1996 General Accounting Office (GAO) review of several comparative studies on private versus public prison, researchers acknowledged, â€Å"because the studies reported little difference and/or mixed results in comparing private and public facilities, we could not conclude whether privatization saved money† (cited in Cheung, 2004, p. ). As this is a debatable issue, there are ever combating findings and views upon this matter. It is best to reconsider whether or not there is any actual and beneficial fiscal impact of privatized prisons. Nevertheless, James Austin and Garry Coventry research and examine in terms of future trends that â€Å"a number of companies operating privatized prisons is likely to decrease as competition and costs of doing business increase, thus forcing a con solidation of firms within the industry† (Austin & Coventry, 2001, p. xi ). Hence, the logic of presenting a privatized prison system, a seemingly cost-effective option, still holds problem. Thus, this does not really address solutions to replace fully the traditional, non-privatized, prison system. Quality Process of a Privatized Operation—Safety and Reliability The discussion of quality and reliability of a privatized prison system service and its standing to survive pressing conditions of what prison and its inmates demand is of valuable concern more than anything else. Seemingly, however, prison in a privatized sector is not an ideal fit. There are issues of safety, for the inmates, guards and public, that questions these. Again, James Austin, and Garry Coventry also examines that physical assaults on guards and staff by inmates were almost more significantly recurrent in private prisons than in government-run prisons and physical assaults on fellow inmates were more significantly recurrent in private prisons (Austin & Coventry, 2001). Hence, with the assorted dangers of a privatized system, it then places its integrity on shaky ground. Sentencing Policy and Profit Motive It seems that the correlation of the sentencing policy and profit motive is in line with each other at a prison belonging to the private sector. Since profit maximization is the main objective of a private-based organization, it would seem logical to tip the scales of sentencing towards the private prison’s benefit, presenting the possible use of profitable injustice with conditions that may violate particular prison laws and prisoner rights. This presents a disadvantage more over the conscious effort to exercise the true essence of human justice. Putting the promise of profit ahead of justice is a form of corruption that disrupts the natural hand of the supposed trustworthiness of a true and unbiased justice system. Furthermore, Amy Cheung (2004) adds: â€Å"And because most private prisons operate on a per diem rate for each bed filled, there is a financial incentive not only to detain more inmates more inmates but also to detain them for a longer period of time† (p. 4). Lack of Public Oversight With the privatized prison system, the public is freed from paying taxes that are allocated to maintain and ensure a reliable prison system. However, as tax exemptions are placed, the public ability of oversight in terms of approving and disapproving upon issues of new prison facilities amongst communities, etc, is sacrificed. Conclusion Prison privatization has both advantages and disadvantages that hold key elements for debate. Nonetheless, what must be prioritized is the valuable role of the justice system and the ability of a dependable prison system, whether private, public, or mixed, to render the hand of truthful justice.

Sunday, November 10, 2019

Water Pollution Levels Turning Deadly in Punjab

Punjab, which is one of the richest states in India, is battling acute water pollution, particularly attributed to chemical toxicity. There has been an increase in the number of deaths due to cancer in the Malwa region, which has sent shock waves throughout the state. Remember, Erin Brockovich? This is a classic real life case in Punjab for us to delve into. Water Pollution: Harmful Contribution from Factories. A known environment law activist Sant Balbir Singh Seechewal, the man who brought to life so many rivers in the Majha area, stated that anti-pollution laws stay in the newspapers only and very little efforts are taken to prevent water and air pollution. According to Seechewal, there are many harmful chemicals, such as cyanide, that are flowing into the rivers, mostly from factories situated in Ludhiana, Jalandhar and Phagwara. Due to this, drinking water sources have become polluted and resulted in widespread prevalence of diseases like cancer in the Malwa region and the adjoining areas in Rajasthan. Read this â€Å"The Secrets of Haiti’s Living Dead† In Muktsar, you can just find the depressing statistics in the home district of the Punjab Chief Minister, Parkash Singh Badal. There were 1,074 deaths due to cancer between 2001 and November 2009. In Lambi, Badal’s home constituency, there were 211 cancer deaths during the same period. Water Pollution: Shocking Levels of Uranium Content in Water in Punjab Don’t be shocked by the information given on water pollution in Punjab as there is much more. In March 2009, Dr Carin Smit, a South African toxicologist, sent hair samples of mentally-ill children from Malwa region to Germany’s Microtrace Mineral Lab. On June 13, 2010, the lab reported high levels of uranium in these samples. Dr Carin Smit stated, â€Å"The hair results are surprising. We expected an arsenic exposure. Instead, over 80% of adult and children, many of which are suffering from cerebral palsy and mental retardation, showed pathological levels for uranium. † The report is surprising as there is no apparent source of uranium in the state. Executive director, Kheti Virasat Mission (KVM), Umendra Dutt stated, â€Å"with studies indicating high levels of uranium in hair samples, the situation is indeed alarming. Water Pollution: Uranium Content Exceeds Safe Limit Suggested by WHO In 2009, V D Puranik, who is heading the environmental assessment division of Bhaba Atomic Research Center, filed a report stating 2. 2-244. 2 micro grams of uranium content in one litre water sample that was brought from the Malwa region. Let’s not forget, the safe limit suggested by the World Health Organization (WHO) is 15 microg ram per litre. The person in charge of Baba Farid Center for Special Children in Faridkot Pritpal, Singh said that three samples surpassed the limit of 60 micrograms uranium per litre set by the Atomic Energy Regulatory Board (AERB). Final Legal Take Away Tip: Punjab, a state that ushered in the Green Revolution and has been nourishing most parts of the country, is now suffering the ill effects of water pollution. Toxic material in water can migrate to hundreds of farms, homes, schools and places where people can die or suffer due to its exposure. Remember, Erin Brockovich? What we need is legal awareness and initiatives to be taken on priority so that the state government can save lives it is too late.

Friday, November 8, 2019

The Crucible Essays (826 words) - Salem Witch Trials, The Crucible

The Crucible Essays (826 words) - Salem Witch Trials, The Crucible The Crucible The deterioration of Salem's social structure precipitated the murders of many innocent people. Arthur Miller's depiction of the Salem witch trials, The Crucible, deals with a community that starts out looking like it is tightly knit and church loving. It turns out that once Tituba starts pointing her finger at the witches, the community starts pointing their fingers at each other. Hysteria and hidden agendas break down the social structure and then everyone must protect themselves from the people that they thought were their friends. The church, legal system and the togetherness of the community died so that children could protect their families' social status. Being isolated from any other group of people with different beliefs created a church led Puritan society that was not able to accept a lot of change. The church was against the devil, at the same time it was against such things as dancing and other premature acts. The reputation of the family was very important to the members of the community. When the girls were caught dancing in the woods, they lied to protect not just themselves but the reputation of their families. They claimed that the devil took them over and influenced them to dance. The girls also said that they saw members of the town standing with the devil. A community living in a puritan society like Salem could easily go into a chaotic state and have a difficult time dealing with what they consider to be the largest form of evil. Salem's hysteria made the community lose faith in the spiritual beliefs that they were trying to strictly enforce. The church lost many of its parishioners because the interest of the town was now on Abigail because people wanted to know who was going to be named next. When the church was trying to excommunicate John Proctor, there were not enough people at church to do it. The people were getting misled so far as to leave a dagger stuck in the door of their minister's house: "Tonight, when I open my door to leave my housea dagger clattered to the ground...There is danger for me."(128) were Parris' exact words. With the conveyer of God fearing for his life there was no longer anyone but Abigail to lead the community. The justice system is designed to protect the people that it serves but during the trials the accused witch had two choices, death or imprisonment. The punishment of death was given to all people that pleaded not guilty; the other punishment was to plead guilty and go to jail. John Proctor gave his view of the justice system when he said "I like not the smell of this 'authority' "(29). "And do you know that near to four hundred are in the jails from Marblehead to Lynn, and upon my signature?"(85) said Danforth, describing the number of people that were in jail on charges of witchcraft. There were so many people executed that Hale commented "there are orphans wandering from house to house; abandoned cattle bellow on the highroads, the stink of rotting crops hangs everywhere..."(130) Salem was turning into a ghost town. With Abigail controlling the community, the church no longer getting the whole town to prayer, and an unjust legal system, it is natural that the people were in a state of total chaos. The unexplained was caused by the devil, so some members of Salem used the unexplained to their advantage. Mrs. Putnam told the truth when she said, "There are wheels within wheels in this village, and fires within fires!"(26) Mrs. Putnam did her share of spreading rumors after she heard that the girls were flying, so she asked Parris "How high did she (Abigail) fly, how high?"(11). These rumors happened because people did not want any blame put on to themselves. This 'passing the buck' made people start fighting with one another such as Corey charging Putnam of having his daughter accuse a resident of witchcraft in order to get Corey's land. Abigail used her power of getting people to listen to her to her advantage when she charged Proctor's spouse with being a witch so Abigail could live with John. This again proves that Abigail had control of the

Tuesday, November 5, 2019

How To Use Content Syndication To Boost Your Subscribers

How To Use Content Syndication To Boost Your Subscribers Promote your blog post. Sage advice for the content marketer. If you’re anything like me, writing a blog post takes time. Lots of it. In fact, this post took me about 15 hours to write. And now I have to promote it, too? Exactly when am I supposed to do the other work required to keep my business going? I’m in the process of launching a new company. I have a new website, a new blog, and a new product. And like all businesses, I wanted to get my marketing engine going but didn’t have time to spend hours both writing great content and promoting it. Over the years, I’ve developed three strategies to promote blog posts, drive traffic to your site, and collect emails even if you don’t have a lot of time on your hands. In this post, Im going to share with you in detail what has quickly become my absolute favorite strategy for promoting a blog post in 20 minutes: Content syndication. How To Use Content Syndication To Boost Your Subscribers In No Time via @GregDigneoThe 20-Minute Traffic Strategy I just launched a new blog. No traffic, no email addresses, no backlinks. No nothing. If you’ve ever launched a blog of your own, I’m sure you know there is absolutely no truth to the axiom, â€Å"If you build it, they will come.† Back on April 6th, I published my first blog post called â€Å"How to Reach Over 1 Million People Through Guest Blogging.† This is the original post published on my blog. And for more than  three months, the post just sat there. I was getting pretty much zero traffic. It wasn’t generating traffic. It wasn’t collecting email addresses. It wasn’t being read. In order to promote the post, I decided to republish the post on the popular marketing blog, SteamFeed. A strategy called content syndication. As soon as I syndicated that one post to that one blog, I immediately started seeing a small (but steady) flow of traffic to my site. After I syndicated content, my traffic increased. And I even started collecting email addresses. Once people see your content, they'll know you write great stuff. That influences email subscribers. And the whole thing took just 20 minutes. Look, syndicating one post on one popular blog isn’t the silver bullet to content marketing riches.   Like everything, consistency over time can lead to big results. James Clear, of JamesClear.com, built his blog from 500 email subscribers to an email list of 100,000 people and 250,000 unique visitors per month  by syndicating  his content. All in less than 2 years. So let’s get into the nitty gritty of how to syndicate your content on another blog. How To Syndicate Your Content On A Popular Blog Unlike other promotion strategies, by the time you’re ready to syndicate your content, 95% of the heavy lifting is complete. The hardest part of the process is writing a great blog post. So let’s start there. Step 1: Publish a  great post. What makes content great? The truth is, great content is like a great work of art. It’s hard to define, but you know it when you see it. Great content is like a great work of art. It’s hard to define, but you know it when you see it.And the bar for great content is being raised every single day. What was considered â€Å"great† last week is average today. So instead of showing you how to write great content, the best I can do is give you 3 guidelines that have helped me write great posts. 1. Detailed How-To Post Leave no stone unturned. When you write a "how-to" post, you want to be as descriptive as possible. Make sure that you include every little detail about how to achieve a task.   At the end of the post, the reader should be able to replicate every single step without fail. For example, I would consider this a detailed â€Å"how-to† post. 2. Personal Experience People can always relate to a personal experience. We all struggle. We’ve all been down on our luck in some way shape or form. What makes for a really great blog post is when we open up about these struggles. We share a bit of our vulnerability. We open up and let people identify with us. Why? Because at some point in time, we’ve all been down on our luck, or we are all going through some struggle right now. 3.   Case Studies Which headline sounds more interesting? "How to get more traffic?" or "Case Study: How a brand new blog got 5,300 unique visitors and 230 email addresses in one week." I don’t know about you, but I’ll pass on the first headline and devour the second one. The â€Å"get more traffic† post has been done. A lot. It’s boring. But the nature of the case study headline is that it promises to give very specific tips, tricks, and strategies that I’m going to want to copy. Step 2: Create bonus material. The bonus content is designed to be complementary to your blog post in order to entice people to give you their email address. For example, in my guest blogging post, I created 3 pieces of content to put into a bonus. First, I turned my blog into a checklist. I hired a designer on Fiverr to make it look a little nicer. Since I’ve been guest posting for a while, I had a list of 101 blogs that accept guest posts. And finally, I gave away the copy for my highest converting byline and landing page and called it a â€Å"Traffic and Conversion Swipe file.† While it may sound like a lot of work to create all of this content, repurposing things that you have on your digital bookshelf will speed up the process. Recommended Reading:  Why You Should Give Free Content To Your Readers Step 3: Turn your post into a lead magnet. My main goal as a content marketer is to build an email list. However, not all of the traffic will go to a landing page. Quite a bit will go to your original post. Let’s make sure that we capture as many email addresses as possible. Here’s what I did: 1. Exclusive Blog Bonus Right before the first subheadline, I created an â€Å"exclusive blog bonus†. This is the bonus material that you created in step 2. Exclusive blog bonuses provide relevant content right in your blog posts in exchange for email addresses. In order to get access to the bonus material, the reader has to click on the link and enter their email address. This is what’s known as a content upgrade. As far as I can tell, Brian Dean is the pioneer of this strategy. I will repurpose this material multiple times during the content syndication process. 2. Customized Email Capture Form In The Footer A lot of blogs have email capture forms in their footers. But most bloggers don’t customize the form. This is a huge mistake. If someone spends 15 minutes reading your blog post, chances are they are interested in the topic and want to find out more. I used the WordPress plugin Thrive Leads to easily create a customized email capture form that complements the blog post a visitor just read. After reading a post on guest blogging, I figured it’d be natural to want a list of blogs accepting guest posts. Gather leads and promote your blog with exclusive blog bonuses. 3. Targeted Opt-In I’m not going to lie, I hate light boxes. But they work. So, I made a compromise. First, I created a targeted opt-in. Once again, unlike the generic opt-ins that you see on most blogs, this one relates directly to my post on guest blogging. And second, I set the box to only appear on the exit intent. This means that the popup will only appear when the person is about to hit the back button. I probably sacrifice a few conversions, but it keeps the reader experience clean. Exit intent light boxes or popups are great ways to capture leads as they leave your blog. Step 4: Find a blog to syndicate the content to. In the business space, there are quite a few blogs that are looking for content syndication opportunities. They are: Business2Community: A popular multi-author business blog. Social Media Today: A popular multi-author social media blog similar to Social Media Examiner. Business Insider: A popular business publication. Having a relationship with an editor will help your chances greatly. BizSugar: Popular posts featured on Bizsugar will get published on Small Business Trends AllBusiness: A popular multi-author small business website. Huffington Post: One of the largest blogging platforms in the world. Kristi Hines has put together a few more sites  that routinely syndicate content. If none of these blogs work for you, then you can always use Google. First, you can use the search query: â€Å"This blog was originally published on†.   This is because Google requires all syndicated posts to contain this message (or something similar). Second, you can use the search query: â€Å"Sites accepting syndicated content†. Other bloggers have curated sites for you. This will help you broaden your reach. Step 5: Pitch the editor. As in most instances, having a relationship with the editor of the popular blog will enhance your chances of getting the post accepted. For example, I had written several guest posts on SteamFeed before being able to syndicate content to the site. However, cold outreach can still work. It just takes some persistance. If it is a large blog such as Business Insider or The Huffington Post, the blog will have several editors. By doing a Google search, you should be able to find the name and email address of the editor that fits your niche. Here is the email script I’d use to syndicate my post: Subject: Syndicate This Post About Guest Blogging Hi (name of blog editor), I wrote the following post which details a step-by-step guide to getting a guest post accepted on a popular blog. I leave absolutely no stone unturned and I think that SteamFeed.com readers will love it. Here’s the link: (include the URL) If you enjoy it, I’d love to see it republished on your blog. Greg Tip:  Research the editor of the blog or who you are pitching to. One of the biggest turn-offs for editors  is seeing  that the person asking you for a favor didn't even take the time to look up your name. The Best Way To Syndicate Your Content In 20 Easy MinutesStep 6: Rewrite your conclusion. The only change that I made from the original post to the syndicated post is the conclusion. I built in a call to action so that people will get even more information on guest blogging. I borrowed this strategy from Bryan Harris  in order to help me increase the amount of email subscribers that I received. Here it is: Now let’s break it down: The first thing you want to do is wrap up the post (pink box). This is a way to tie everything together. As you can see, a sentence or two can get the job done. Next, you want to introduce the â€Å"Exclusive Blog Bonus† that you created for the original post. If you look at the green box, you’ll see I used three bullets to let people know exactly what they were going to get. Finally, you need a call to action. I used LeadBoxes from LeadPages to create a content upgrade so that people can download the bonus directly from the SteamFeed blog. They don’t have to go to a landing page! Step 7: Create a landing page. Now that you’ve gotten your content  syndicated on the blog of your choice, it’s time to create a high converting landing page. Here are 2 key components to a landing page that will convert traffic into leads: 1. A Relevant Offer Instead of sending them to a generic landing page, I would create an offer like â€Å"5 Ways Facebook Dark Posts Can Get You Cheap Traffic† or something like that. An offer like this is irresistible to a reader who just spent a considerable amount of time reading about Facebook ads. 2. Personalize It A personalized landing page can help you see a huge boost in conversions on your landing page. And it’s incredibly easy to do. For instance, let’s say I’ve just finished a post on Social Media Examiner. As soon as someone came from that post to my landing page, the first thing they would see is â€Å"Welcome Social Media Examiner Readers.† Neil Patel, of Quick Sprout fame, says that he sees a bump in conversion by 10% by personalizing  the landing page. Not too shabby for a few seconds of work. Step 8: Write your byline. I always write my byline last. That way, I can easily match my call to action to the offer that I created for the guest post. A byline should answer 3 questions: Who are you? What do you do? Where can I learn more about you? For instance, my byline was: Greg Digneo is the founder of Birchfield, a software company that helps content marketers build their email list through referrals. We are in beta. Click here for early access. Bonus: SEO implications I’m no SEO expert by any means. I know my way around backlinking a bit. And I can insert keywords into a post. But I would remiss if I left out the search engine implications of â€Å"duplicate content† in a post that is largely about duplicate content. When I was doing some research, I found a few things that will mitigate SEO issues. First, you should wait at least two weeks to syndicate your content.   This will give the various search engines enough time to index the original post on your site. Second, at the bottom of your post, add the sentence â€Å"This article was originally published on†¦Ã¢â‚¬  Each blog will have its  own syntax. But you need to tell search engines that the article is duplicated content and show them where it is. Finally, if you have access to the WordPress editor, you can add your URL to the â€Å"Canonical URL† section in the Yoast SEO plugin. This will ensure that the syndicated post is linked back to the original. Tag your syndicated posts as canonical with Yoast. One More Thing†¦ When I first published my blog post â€Å"How to Reach over 1 Million People Through Guest Blogging†, I didn’t have an audience. No one was tweeting it. No one was sharing it. No one was talking about it. But when I syndicated my post on a popular blog, magic happened. People read it, 267 people shared it (and counting), and I got exposure to my startup. This is what my syndicated post looked like on SteamFeed. That’s the power of content syndication. Want 2 More Ways To Promote Your Post If You’re a Busy Content Marketer? As I've focused more and more time on my startup, I’ve had less time to promote my blog posts. Working as a content marketer for the past few years, I’ve created two additional effective promotion strategies that you can use to get traffic and collect emails for your business. I’ll go in detail how you can use these strategies to grow your business.  Click here and enter your name and email address and I'll shoot them over to you immediately.

Sunday, November 3, 2019

Four Forces of Evolution Essay Example | Topics and Well Written Essays - 500 words - 1

Four Forces of Evolution - Essay Example Another force that results in evolution is gene drift and it is a result of alterations in the frequency of genes in a particular population. It is even recognized as allelic drift, this is because it even includes alteration in frequency of allele in a certain population as result of sampling that is random in nature. The force of genetic drift may result in the disappearance of allele and this may take place due to reduction in genetic variations. Offspring Alleles and Parent’s alleles may be similar to each other. The third force of evolution is gene flow which refers to the movement of genes from one specific population to another population. The process of this transfer is even regarded as migration of genes. The existence and absence of gene flow can alter the course of entire evolution. Gene flow may result in the introduction of variants of genes and characteristics that may negatively impact a particular population. Due to this, a population’s organisms may develop devices in order to conduct prevention of mating with species that may be distant genetically. If this process takes place it may occur in the development of new species and gene flow can even effect variations in one particular population or variation between different populations. Natural selection refers to the concept that states that genetic mutations that result in enhancement of reproduction should remain familiar in different generations of a population. The concept of survival of the fittest states that indivi duals who have the ability to reproduce along with survival should remain and should be responsible for the determination of quantity of contribution that is genetic in nature in succeeding generations. Variation can take place if natural selection occurs in genes and individual species. The term isolation mechanism is used to refer to a particular trait including

Friday, November 1, 2019

Management and Organisational Behavior Essay Example | Topics and Well Written Essays - 1500 words - 1

Management and Organisational Behavior - Essay Example The other motivation I got in another internship was being given token gifts and allowances even though it was a non-paying internship. The allowances were not much but they meant everything to me and were a sign of the company appreciating my work. My current workplace where I have worked the longest motivates its employees through providing training to the best performing employees as well as having paid vacation leaves where the company provides even vacation packages for those with families which are fully paid. The employees never willingly leave the company and they have made the company excel in terms of increased profitability as well as gain a competitive advantage in the industry. Herzberg Two factor theory explains very well about motivation and the factors that can motivate the employees. According to the theory, there are two types of factors in any organization and these are the hygienic and the motivational factors. The hygienic factors are those employees cannot do without as their lack leads to dissatisfaction and their presence motivation. They include factors such as salaries, interpersonal relations as well as good working conditions (Brooks, 2010). The motivational factors, on the other hand, are rarely present in an organization but their presence satisfies and motivates the employees immensely. These factors are mostly ignored in many organizations but if used can bring a great difference in terms of performance increment. They include factors such as awards, recognition, and responsibility among others. The other motivational theory is the Maslow’s hierarchy of needs theory. This theory has five levels which individuals have to pass before they completely become self-actualized. The completion of each of these levels is a motivation to move to the next level. These levels of needs